ICLG – Pharmaceutical Advertising 2026

Fernanda Matoso and Alessandro Azevedo are the authors of the Portugal chapter in the latest edition of ICLG – Pharmaceutical Advertising, published by Global Legal Group.

Part of the International Comparative Legal Guides series, this publication provides a comparative analysis of the legal frameworks governing pharmaceutical advertising across a wide range of jurisdictions.

In the Portugal chapter, the authors examine the country's legal and regulatory framework for pharmaceutical advertising, covering topics such as the promotion of medicinal products to healthcare professionals and the general public, gifts and hospitality, transparency, digital media, and the latest regulatory developments in this field.